In-depth insights on content, code, and creativity
It’s not every day you hear about lucrative new revenue streams opening up for magazine publishers. In fact, most media outlets prefer to paint dark doomsday pictures when it comes to the future of magazines.
This year, after 10 years of steady growth, we reached the milestone of having 10 people on the Mugo Web team. And yet, in early sales discussions, we continue to face concerns about our size and stability: "How can I count on you still being there next year?" We've had to prove that we compare well against -- and outlast -- competing web development partners with hundreds of employees. Inherent to the Mugo story is a long-term, stable team, and our small size is one of the reasons our clients choose us.
Follow along as we demonstrate a stunning example of the importance of testing changes to your site.
If content is or needs to become a core part of your business, choosing a content management system (CMS) is critical. Here's a look at why some of our clients and partners chose eZ.
I have a short list of suggestions for people applying to programming jobs and who have to do a programming test. I am driven to make these suggestions after watching a lot of programmers applying at Mugo: I am a programmer myself, but I am in the position of judging candidate's efforts on the basis of a business owner or project lead.
eZ Publish allows you to develop custom REST APIs to transfer data among different platforms. This "getting started" guide will show you how to build and integrate a REST API into an eZ Publish installation by developing a custom module view that returns a JSON object.
Accelerated Mobile Pages (AMP) is Google's technology designed to create fast mobile pages. AMP allows developers to take advantage of fast rendering and improved performance. Here's a look at how it can be integrated into an existing eZ Publish website.
Sending e-mail newsletters comes with a variety of challenges: selecting the contents, sorting them into sections, writing the HTML code, entering the title, description, images, and other data for each piece of content, and finally, previewing the e-mail. The process can be long and stressful if done manually.
The Mugo Feed Manager is easy to use, requires no background knowledge, and has an intuitive interface recommended for publishers and content managers.
A Mugo developer's toolbox is packed full of tools. Big tools, small tools, new tools, old tools. We don't care if they're shiny or use all the latest buzzwords to describe their functionality. Much like the solutions we build, we care that they work, and work well.
Here's a brief look at our favourite tools to work with.
Publishing is something of a calling and has often been described as a labour of love. It is also a key business practice whose importance has spread well beyond the boundaries of ‘traditional’ publishers. These days everyone from the basement blogger to the sophisticated brand is using content to capture audiences and drive sales.
When you choose to build a website in eZ Publish or eZ Platform, you’re not just getting a super functional and long-lasting content management system, you’re also getting access to a community of developers who work together to ensure you’ll get the best possible solutions and service over the long term.
We’ve worked with many marketing automation platforms and have written about custom integrations using MailChimp, Salesforce, Marketo, HubSpot, and Bronto. Recently, we’ve been impressed by the combined power of Bronto’s fields, segments, and workflows. Fields are user metadata and can be updated remotely via the Bronto API. Segments are automatically generated lists of users who meet the segment’s criteria. Finally, workflows are intelligent triggers that can be used to initiate a complex series of events. The combination of these features can be extremely powerful for marketers looking to send customized messages to highly targeted lists.
For instance, we recently built a CMS-based blogging platform for FindaTopDoc, a client that showcases medical professionals and their content. Their blog posts go through a series of editorial controls before they are made publicly visible, and if the author has opted-in and configured social sharing, the published posts are also shared to the author’s social media accounts.