Archive for "User experience"

31 posts in this category

How to develop the right paywall for your publication

How to develop the right paywall for your publication

By Lisa Manfield  | September 26, 2018  |  Business solutions, User experience, Web solutions

Paid content and circulation have always been a mainstay of the magazine publishing business (with the exception of controlled circulation magazines). And prior to the advent of the Internet, it was, for the most part, the norm for readers to pay for magazine content, either by purchasing a newsstand copy, or by buying a subscription. The same has not been true for magazines online.

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Marketing automation with SendGrid

Marketing automation with SendGrid

By Mo Ismailzai  | September 17, 2018  |  Business solutions, User experience

I first came across SendGrid while configuring a Google Cloud Compute Engine instance. Google blocks standard SMTP ports and suggests users route mail through third-party e-mail delivery services like SendGrid. These services offset the work of maintaining IP-based e-mail reputation and provide additional tools for contact management, e-mail marketing, and compliance with CAN-SPAM requirements. 

With a sleek, modern UI, well-documented web API, and helper libraries in seven languages, SendGrid stands out in this space. Though it does not bill itself as a marketing automation platform, SendGrid’s rule-based segmentation, white-label click-tracking, inbound parse webhooks, and transactional messaging -- all free -- are comparable to Bronto, Oracle’s enterprise marketing automation platform.

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Auto-posting content to social media channels with OneAll

Auto-posting content to social media channels with OneAll

We recently used OneAll to develop a feature that allows user generated content to be created, submitted for review, published, and then automatically posted to the creator's social media channels without additional effort on their part. Here's how we accomplished this.

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ReaderBound: Behind the scenes benefits for book publishers

ReaderBound: Behind the scenes benefits for book publishers

ReaderBound is a powerful website platform that helps publishers easily showcase and sell their books online.

It combines sophisticated content management and e-commerce solutions, client support, website hosting, and maintenance into one convenient package.

We often explain the ReaderBound benefits in terms of what it enables you to do. However, one of its key benefits is what it takes off your plate: a number of site maintenance worries.

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