Archive of past Mugo Web projects
While many Mugo projects transition into long-term partnerships, we are also called upon to help companies with specific projects for short-term goals. Our team are trusted experts, who can support in-house developers in many different enterprises. We're proud of the work we did in these cases and are happy to showcase our experience.
Mugo partnership 2014
Hootsuite's website had been created by great organic growth, but as their company and needs matured, they sought out an enterprise content management system. It needed to be scalable, enable quick content changes, support many integrations, and bring together multiple departments. They chose eZ Publish as the CMS and Mugo Web as the principal implementation team. For the entire year during implementation, Mugo Developers worked from the Hootsuite offices as their in-house development team.
Together with the Hootsuite marketing team, Mugo built a framework independent of the Hootsuite product stack to support future growth and content management best practices so that the website could be a lead generation machine.
Mugo did the following at Hootsuite:
Mugo partnership 2015
eWEEK was the flagship publication of QuinStreet Enterprise. Originally PC Week when it launched in 1983, it covered technology news, enterprise IT trends, and reviews of new tech products in a variety of digital formats.
Mugo built a new website for eWEEK that enabled:
Mugo partnership 2008
Mugo migrated Car and Driver's website, holding 50,000 content objects, to run on a platform based on eZ Publish. We focused on implementing a new design, setting up new content organization, and implementing some enhanced, interactive features such as an advanced image gallery and a car configurator.
As your website grows, custom site search becomes an increasingly important way for users to quickly find the information they need.
Here at Mugo Web, we find that most of our clients’ sites evolve to the point that they want to add a custom search feature. They may simply want to provide a more seamless experience for users as they search for that one how-to blog post from seven years ago, or they may want to guide an intricate search and drill down through a scientific taxonomy.
One of the most helpful uses of website analytics for an ecommerce site is being able to track a user’s journey. Following someone’s path as they enter the site, visit different pages, and reach (or don’t reach) key milestones can tell you a lot about what is working on your site and what isn’t.
Subscription paywalls are an essential part of any publisher’s strategy to build a strong brand and diversified revenue stream. Our team at Mugo Web has worked with several publishers to implement paywalls based on content type, age, and subscription level. Imagine any criteria you can, and we’ve built a paywall to give site visitors gated access to premium content.
Your website can have the best data in the world, but it quickly loses value if your users struggle to find it. Solid search features and intuitive filtering options can increase discoverability and lead to more sales.
We’ve helped several of our partners by creating better solutions for searching to address this issue. Our book publisher clients using the ReaderBound platform have very rich data sets they need to make use of for discoverability, presentation, and sales.