Archive for "Case study"

25 posts in this category

Traffic, engagement, and revenue: The trio of web success metrics

Traffic, engagement, and revenue: The trio of web success metrics

For most content-based websites, success comes down to a trio of critical metrics: traffic, engagement, and revenue. These success metrics can also be expressed as a conversion path: you drive traffic to your site via content and marketing strategies that engage your audience, and this converts to revenue via ads, sponsored content, paid subscriptions, or otherwise.

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Christian Science Monitor changes online publishing model, boosts subscriptions

Christian Science Monitor changes online publishing model, boosts subscriptions

By Lisa Manfield  | February 14, 2018  |  Business solutions, Case study

Words like innovation and digital transformation tend to be sprinkled liberally in discussions about digital publishing and online revenue models these days. But stories about publishers that have actually implemented new digital strategies resulting in positive revenue streams are not nearly as common. One of our clients, The Christian Science Monitor, however, has done just that, reinventing itself online to better resonate with its readers, and generating a critical new stream of subscriber revenue.

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How an insurance claims web app can enhance your business

How an insurance claims web app can enhance your business

By Carlos Mauri  | December 27, 2017  |  Business solutions, Case study, Web solutions

Giving association members the ability to submit insurance claims online saves time and money for the Alberta Gymnastics Federation. Here we'll take a look at the insurance claims submission web app we built in eZ Publish / eZ Platform. 

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How to send customized emails to tens of thousands of users with Bronto and eZ Platform

How to send customized emails to tens of thousands of users with Bronto and eZ Platform

In an effort to engage its audience, our client, FindaTopDoc, wanted to integrate a custom Q&A platform into its site. They chose Oracle + Bronto as the accompanying marketing automation tool. Here we outline how we integrated Bronto with eZ Platform to build a robust Q&A and newsletter system with the capacity to send customized e-mails to tens of thousands of users.

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