Archive for "Thiago Campos Viana"

19 posts from this author

How to send customized emails to tens of thousands of users with Bronto and eZ Platform

How to send customized emails to tens of thousands of users with Bronto and eZ Platform

In an effort to engage its audience, our client, FindaTopDoc, wanted to integrate a custom Q&A platform into its site. They chose Oracle + Bronto as the accompanying marketing automation tool. Here we outline how we integrated Bronto with eZ Platform to build a robust Q&A and newsletter system with the capacity to send customized e-mails to tens of thousands of users.

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Building e-mail newsletters with the Mugo Feed Manager

Building e-mail newsletters with the Mugo Feed Manager

By Thiago Campos Viana  | October 03, 2017  |  Productivity tools, Web solutions

Sending e-mail newsletters comes with a variety of challenges: selecting the contents, sorting them into sections, writing the HTML code, entering the title, description, images, and other data for each piece of content, and finally, previewing the e-mail. The process can be long and stressful if done manually.

The Mugo Feed Manager is easy to use, requires no background knowledge, and has an intuitive interface recommended for publishers and content managers.

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Personalized page previews for e-mail marketing with wkhtmltoimage

Personalized page previews for e-mail marketing with wkhtmltoimage

By Thiago Campos Viana  | August 24, 2017  |  eZ Publish add-ons, Web solutions

One way to attract visitors to your site is through e-mail marketing campaigns, but sending thousands of generic e-mails might not generate the kind of returns you're hoping for. One of our clients, FindaTopDoc, needed a customized approach for its e-mail campaign targeting potential new content contributor doctors. The goal was to generate an image that would show the recipient exactly what their personal blog would look like, including their profile picture and personal details.

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Plagiarism scanner integrated into an editorial approval workflow

Plagiarism scanner integrated into an editorial approval workflow

By Thiago Campos Viana  | March 06, 2017  |  Business solutions, Web solutions

In our case study FindaTopDoc Prescribes eZ Publish for Healthy Content Management, we briefly covered our integration of PlagScan into the editorial approval workflow. When writing about medical topics, content -- especially medical term definitions -- can end up being duplicated on other sites, even if it was not purposely copied. Therefore, it is important for SEO reasons to ensure that all content on the FindaTopDoc site is as unique as possible. Here we'll take a closer look at how the plagiarism scanner integration works.

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